Ryanair in Schoolie Shocker

Ryanair Schoolie AdSo Ryanair have been criticised by the ASA for their amazingly tacky advert featuring a model dressed as a schoolgirl: the Advertising Standards Authority (ASA) said the “irresponsible” image appeared to link teenage girls with sexually provocative behaviour.

Now personally, I have reservations about people who find images of women dressed as schoolgirls sexy, but that’s probably because I have a daughter of school age.

Needless to say Ryanair knew exactly what they were doing as they obviously think there’s no such thing as bad publicity:

“The ASA becomes more Monty Pythonesque by the day.  This latest ruling shows how absurd and out of touch this quango really is.  It is remarkable that a picture of a fully clothed model is now claimed to cause “serious or widespread offence”, when many of the UK’s leading daily newspaper regularly run pictures of topless or partially dressed females without causing any serious or widespread offence…”

Maybe because they’re not regularly dressed as schoolgirls to broaden Ryanair’s appeal to the frequent paedo flyer…